http://www.cnn.com/2011/TRAVEL/03/04/continental.no.more.pretzels/index.html
Read this short article.
As the years have gone by, being a frequent flyer, less and less is being offered on airlines. JetBlue my usual flight company has taken a stand and would rather cut the money loss that to eliminate passenger comfort. When did airliners become less luxury? Continental Airlines, US airways and American have all down sized and are no longer going to serve free "snacks" or beverages. I can remember when a meal was custom on a plane ride! This is all a new part of their strategic plan to cut costs. In a way it is minimal and will save $2.8 million annually. That is a lot of money saved that will allow for employees to stay.
But, for customer satisfaction is this a good plan?! We have Jetblue, that not only services basically every where in the US, they serve snacks, beverages and movies. Is this really a good move for Continental Airlines to do? Whose to say people wont switch to Jetblue or Southwest? Is this marketing plan a detriment to these airways? Also with the rising price of gas, airline tickets are about to skyrocket, will people really want to pay more and receive less?
What do you think? Is this a good plan?
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